Why a cash offer may be below a listing price
An investor generally needs room in the purchase price for repairs, the costs of owning and selling or renting the home, uncertainty and a return. A buyer planning to live in the home may approach the same property differently.
That is why a direct offer can be below what you might achieve by marketing the home to a wider pool of buyers. In return, you may avoid some preparation, showings and renovation work. Whether that tradeoff is worthwhile is your decision.